/ Campaigns & communicationAll projects ›
Švaros Broliai, campaign work inside a strict brandbook.
- Client
- Švaros Broliai
- Role
- Campaign adaptation: social and outdoor
- Year
- 2021, to confirm
- Where
- At Omnicom Media Group Lithuania
The brief
A brandbook that covered a lot, but not everything: remarketing posts and an outdoor stand needed layouts the guide had never imagined.
What I did
Adaptations that stay inside the rules and still look designed: social sets and an outdoor stand, each one checked against the guidelines and each one made to read at its own size.
What it shows
The opposite problem to Hedex ›, too much brandbook rather than too little, and the same answer: work within the constraint and make it look intended.
Need something like this? Campaign sets, brand identity, landing pages and print, per project or as a monthly design partner.
Three lines are enough: what you sell, what you need, and when. The price is confirmed before anything starts.
Write to me ›